What exactly is the switchover to organic?
Switching over to organic means making profound changes to production or livestock rearing methods. It involves switching from conventional farming methods to organic farming methods, i.e., methods which do not use synthetic chemical pesticides or GMOs, in accordance with a strict set of specifications defined by European legislation.
Why do we need to take action?
Feeding the world's ever-growing population is an immense challenge, particularly when there is growing pressure on our environment and our resources are running out. Conventional agricultural methods are depleting our planet's soils and resources… and farmers are still not always able to earn a living from their labours. Society has a responsibility to help farmers make the switch to organic farming methods.
Is this really so new?
Carrefour was the first retailer to launch the "Organic Development" contract with the WWF. Essentially, Carrefour commits to certain purchase volumes and product prices over a three- to five-year period for producers who make the switch to organic. Their products will be identified, in association with the WWF, by special labels visible in stores.
What is the long-term aim?
Based on the areas of farmland in the process of being converted as of the end of 2017, the amount of certified farmland looks set to increase more rapidly over the next few years – around 23% in 2018 compared with 2017, and then 13% in 2019.
Carrefour's short-term aim is to support hundreds of producers make the switch to organic farming methods.